Madri Keg Hire
The lager a lot of UK guests now ask for by name. We supply 50L and 100L Madri kegs with a G-Type coupler, CO2 and flash cooling for weddings, garden parties, office events and Christmas keg hire.
Booking for Christmas? See Christmas keg hire.
Wedding or party with 80 adults or more in England or Wales? We can bring a fully staffed cash bar for £150 instead. Guests pay at the bar and there is no minimum spend.
Madri keg specifications
Madri Excepcional is 4.6% and usually arrives in larger formats than Peroni. That is useful for a busy wedding, but the coupler is G-Type, not S-Type. If the venue already has European S-Type taps, say so before we load the van.
| Specification | Details |
|---|---|
| Keg size | 50L or 100L |
| Pint count | About 88 pints (50L) or 176 pints (100L) |
| Coupler Type | G-Type |
| Gas required | CO2 |
| ABV | 4.6% |
| Best served | Cold (3–5°C) |
Madri is a G-Type lager, not an S-Type
This is the detail that catches people out. Madri shares a G-Type coupler with Carling, not the S-Type used on Peroni or Stella Artois. A dry-hire venue with only S-Type heads will not tap this keg.
At 4.6% it drinks lighter than a 5.1% Italian lager, which is why it has become the default “step up” from a standard pint at summer weddings. We still serve it cold. A warm Madri tastes thin, not refreshing.
Do you need a cooler?
Treat it like any pale lager: flash cool it unless you have a cellar. A 100L keg in a marquee without cooling will not stay at 3–5°C. The cooler and a 13-amp supply are part of the full setup.
Madri works for outdoor summer events and indoor winter parties. We supply Christmas keg packages and office draught setups throughout December and the quieter months. See corporate event bar hire for staffed options.
What's included?
- 50L or 100L Madri keg
- G-Type coupler
- CO2 gas bottle
- Flash cooler
- Delivery and setup
- Full refund on unused sealed kegs
Recent Madri setups
Real keg hires, not stock photos.
Madri and Cornish Orchards, Warwick Castle
Four-tap chrome font on a wooden bar in the castle grounds. Madri Excepcional and Cornish Orchards Gold Cider, outdoor keg hire.
Same job, installing
Test pour while the font is being fitted. Same four-tap setup, with the castle behind.
University of Birmingham — four-tap and harp
Madri on the four-tap chrome font, with the Guinness harp beside it, on the stainless bar in the hall.
We supply the University of Birmingham. See Guinness keg hire or bar hire in Birmingham.
University of Birmingham
Madri on a multi-tap font alongside Guinness, on a stainless modular bar we staff for the university.
We supply the University of Birmingham. See Guinness keg hire or bar hire in Birmingham.
How we pour Madri
A straightforward cold lager pour. The work is in the coupler, the temperature and having enough volume for the guest list.
Confirm G-Type
We fit a G-Type coupler before anything else. The wrong head will not seal.
Chill the line
Let the cooler pull the beer down before service. The first warm pints are the ones guests remember.
Clean lager pour
Full tap, 45 degrees, small white head. No settle time.
Plan the 100L
A 100L keg is heavy and slow to move once it is on site. We place it before guests arrive.
How it works
A straightforward hire, from first enquiry through to collection.
Tell us the brief
Send the date, venue and guest numbers, plus whether you want Madri on its own or as part of a wider keg hire bar.
We spec the kit
We confirm keg size, the correct coupler and the right gas before anything leaves the warehouse.
Delivery and setup
We deliver, connect the lines and run the first pints so the system is pouring correctly.
Collection
After the event we collect the keg, gas and cooler. Any unused keg that is still sealed at collection is refunded in full.
Coverage and logistics
Madri is one of the brands we are asked for most often in Birmingham and the surrounding counties. We deliver from the Midlands across the areas we cover.
If you want Madri plus a second tap, Peroni or Thatchers are the usual pairing. Start from keg hire if you are still choosing.
Hire packages
Prices depend on keg size, location and date. We quote each event rather than listing a flat national rate.
Keg only (dry hire)
For venues that already have the correct coupler, gas and cooler.
- 50L or 100L Madri keg
- Delivery and collection
- No gas or cooler included
Full setup
Keg, cooler, gas and setup so you can pour at the venue.
- 50L or 100L Madri keg
- Lindr / flash cooler
- CO2, regulator, tap and lines
- Professional setup